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“Know Your Status” Versus U=U: Which Message Improves HIV Testing?
HIVinTN
Very interesting. Hopefully they are able to resume the study. From my perspective know your status is self explanatory while U=U needs a thorough explanation. Having spent 15 years in market research it's no secret that researchers can easily manipulate the results especially if the researchers have a direct connection to the funder. If a researcher has a bias it will influence the results. Two people asking the same question or presenting the same pitch often get different answers.
June 22, 2021 • Nashville